
Company: Doctor TMJ
Industry: Doctors & Medical Practices
Services Provided:
- Web Design & Development
- SEO
- Paid Search Marketing
- Local SEO
- Social Media Management
- Content Marketing
- Conversion Rate Optimization
Website Platform: WordPress
Eight Three Eight Agency had the opportunity to work with Doctor TMJ, a prominent TMJ specialist based in New York City, to build a strong online presence that reflects their expertise and attracts new patients. We started with a custom web design, creating a clean, modern website that aligns with the professional nature of their practice. Our focus was on crafting an intuitive user experience, where visitors could easily access information on TMJ symptoms, treatment options, and patient resources. With clear calls-to-action and optimized appointment scheduling, the website is designed to guide potential patients seamlessly from exploration to booking, establishing Doctor TMJ as a leading specialist in TMJ care.
To enhance visibility, we implemented a robust SEO strategy tailored to the highly competitive New York City market, optimizing the site for key terms related to TMJ treatment and specialist services. Our Local SEO efforts ensured that Doctor TMJ was not only visible in organic search results but also highly ranked in local listings, reaching patients searching for TMJ expertise within the area. This was crucial in helping Doctor TMJ stand out among other providers, positioning them as a trusted and accessible option for those seeking relief from TMJ disorders in NYC.
To attract immediate patient inquiries, we launched targeted paid search marketing campaigns that reached individuals actively searching for TMJ specialists in New York City. Our campaigns were designed to capture high-intent traffic, directing potential patients to Doctor TMJ’s site where they could find valuable information and schedule a consultation. In addition, our content marketing strategy involved producing informative and engaging content on TMJ-related topics, offering insights into symptoms, treatment options, and self-care tips. This content not only provided educational value but also positioned Doctor TMJ as a knowledgeable authority in the field, building trust and credibility with potential patients.
Finally, to ensure maximum conversion, we employed conversion rate optimization (CRO) tactics on the website. By analyzing user behavior and refining the site’s design elements, we improved the overall user experience, making it easier for visitors to find relevant information and book appointments. This CRO approach, combined with our SEO, paid marketing, and content strategies, resulted in a substantial increase in appointment bookings and patient inquiries, successfully positioning Doctor TMJ as a top TMJ specialist in New York City. Through our comprehensive digital marketing efforts, Doctor TMJ has been able to reach a wider audience and solidify their reputation as a leading expert in TMJ care.